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creative
noun
a
person
,
especially
in
advertising
,
media
,
or
the
arts
,
whose
job
is
to
generate
original
ideas
or
designs
.
•
As
a
freelance
creative
,
he
designs
logos
for
small
businesses
.
As
a
freelance
creative
,
he
designs
logos
for
small
businesses
.
•
The
agency
hired
several
young
creatives
to
refresh
their
brand
.
The
agency
hired
several
young
creatives
to
refresh
their
brand
.
Noun
use
developed
in
the
mid-20th
century
within
advertising
to
label
idea-generating
staff
.
